You can feel it in the air… the flowers are blooming, the grass is growing and bathing suit season is once again sneaking up on us!
Can I get a collective “Yikes”?
Thanks to Lands’ End, we can get the comfortable coverage we want while still looking adorable with SwimMates. Labeled the “4-Piece Bikini,” SwimMates are swim layers that let women transform their swim look seamlessly. It features a two-piece bikini foundation, then offers layering swim pieces including a cami, swim shorts or swim skirt. While some women may want to sport a bikini with family in the backyard or rock one on vacation, a trip to the community pool may require layering on a swim cami or skirt.
Why has no one thought of this?
I love how Lands’ End makes suits that are easy to wear – and totally still cute. Just because I have three kids does not mean I need to wear the same bathing suit as my grandma! I want bright colors, cute patterns, the ability to mix and match and, if possible, flatter my post-3-baby body — which Lands’ End does best! Personally, if I was picking out a suit today, I would try one of the season’s hottest trends: pattern mixing!
Maybe a striped halter bikini top with a floral bottom – stripes on top and halter neckline would be perfect for my more petite top and the floral is great for camofloging the bum.
Then pair with a polka dot cami! A must when we go to the pool at the Y in the summers. I would never wear a bikini to the Y!
And a cute little skirt to top it off! Perfect for hanging out during the kids’ swim lessons or when we head to a waterpark!
This afternoon, Lands’ End, MomTrends and NYCpretty are hosting the #SwimMates launch Twitter event on Friday, March 23, 2012 at 2pm. Learn more about SwimMates, an innovative swimsuit concept that will change the way women wear swimsuits. Also, dive into conversation during the two-hour event and tweet and engage with @LandsEndPR, @momtrends and @nycpretty for a chance win one of more than 50 swim prizes. Be sure to drop by!
disclosure: this is a fashion friday featured post. i was compensated for featuring this brand. as always, all opinions are my own.
About Melissa
Great minds…I just linked up a swimsuit post too! If the weather continues this way we will be in swimsuits BEFORE we know it!
I have a much less stressful bikini season as I am preggo and weight gain is welcomed, lol.
C
I adore Land’s End for swimsuits. I saw these swimmates mentioned somewhere else this morning and was like, WHOA! That is AWESOME! Mix and match and have fun…
years ago i swore i’d never wear them, but i have to admit… now i love skirted bottoms!
LOL! I’ve said that about a lot of things 😉
I just got a box in the mail with 2 new Lands’ End swimsuits to try! They’re my favorites!
Love Land’s End suits! Especially since they have such a great guarantee.
Lands End makes my favorite suits! I wish I had a Lands End near me, but I still shop online just fine 🙂
I love that you can mix and match everything! Their suits are super cute too!
The mix and match 2 pc is cute! No piece for this lady though. Lands End is fab, good quality apparel for sure.
I’m a bit nervous about swimsuits, but with all this talk bout SwimMates I’m getting excited about them!
oooh, i love the polka dot and floral mix up!! I need a one piece or a tankini suiit ASAP!! Gonna check Lands End..Thanks for sharing these pretty styles!
I love the mix and match swim styles at LE
Hi there just wanted to give you a quick heads up. The words in
your content seem to be running off the screen
in Safari. I’m not sure if this is a format issue or something to do with web browser compatibility but I thought I’d post to let you know.
The design and style look great though! Hope you get the issue fixed
soon. Many thanks