Fashion Friday: J.Crew Mercantile Coming Soon

Listen up, you fellow lovers of: The retailer is preparing to introduce a lower-priced line called J.Crew Mercantile. The Wall Street Journal reports that Mercantile will feature “merchandise and prices closer to what shoppers would find at J.Crew Factory, than what is available in its full-line stores.” Interestingly, J.Crew’s CEO Mickey Drexler introduced a similar strategy when he was at Gap and introduced Old Navy. The line’s stores often opened in the same malls as Gap and eventually surpassed Gap in terms of revenue. 

Can I get a collective squeal of joy?

In the meantime, enjoy these steals from J. Crew Factory! (and use code SALE30 for an additional 30% off!)

Nautical Stripe Dress $88

Let’s hear it for more affordable J. Crew!!!